One of the biggest gambling organizations in the industry is the Ladbrokes Coral Group. A subsidiary of this group is LC International Ltd which is the company that, as of Nov 1 2017, owns and operates the Exchange of BETDAQ. The original company was established in 2000 by Dermot Desmond in Dublin and it is actually the Global Betting Exchange Alderney Limited, registered, licensed and regulated by the Alderney Gambling Control Commission.
At this time Betdaq is ranked as the second biggest exchange globally having acquired approximately 7% of the relevant market share.
Their mantra says that they are "serious about sport" and they put that to effect with the choices they offer when it comes to the sports betting section:
However, the options do not stop there. To put it simply you can bet on events ranging from the BBC Sports Personality of the Year to the winner of the next X-Factor. And, of course, you can also choose odds from all the core markets (1X2, correct half-time full-time scores, Over/Under, Odd/Even, both teams to score etc...) in any format you want (European, British, American).
A very handy unique option is the "Expiry Time". It allows you to withdraw long term bets at a time of your choosing and place them back again later after you have determined where a true value would lie. In effect it also allows you to cancel a bet when you determine that the course of an event is not favorable to your original considerations.
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