{"id":22088,"date":"2023-05-10T10:08:00","date_gmt":"2023-05-10T10:08:00","guid":{"rendered":"https:\/\/vip-ibc.com\/2023-lannee-ou-le-sport-et-la-technologie-ne-font-plus-quun\/"},"modified":"2024-10-15T14:27:53","modified_gmt":"2024-10-15T14:27:53","slug":"2023-lannee-ou-le-sport-et-la-technologie-ne-font-plus-quun","status":"publish","type":"post","link":"https:\/\/vip-ibc.com\/fr\/2023-lannee-ou-le-sport-et-la-technologie-ne-font-plus-quun\/","title":{"rendered":"2023 : l’ann\u00e9e o\u00f9 le sport et la technologie ne font plus qu’un"},"content":{"rendered":"\t\t
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Alors que le sport et la technologie vont de plus en plus de pair depuis 25 ans, 2023 est la p\u00e9riode de 12 mois qui devrait conna\u00eetre des \u00e9volutions majeures. L’une de ces \u00e9volutions affectera \u00e9galement le secteur des paris sportifs en ligne<\/strong><\/a> vu de nouveaux noms appara\u00eetront gr\u00e2ce au lancement de nouveaux \u00e9tablissements par des entreprises qui n’avaient rien \u00e0 voir avec le domaine dans le pass\u00e9. Par exemple, une soci\u00e9t\u00e9 sp\u00e9cialis\u00e9e dans le commerce \u00e9lectronique, Fanatics, envisage de lancer un paris sportif. De tels changements ne manqueront pas d’entra\u00eener des bouleversements, des probl\u00e8mes et des avantages qui mettront un certain temps \u00e0 \u00eatre accept\u00e9s (ou rejet\u00e9s). <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Le concept qui sous-tend les efforts que nous verrons est cens\u00e9 am\u00e9liorer consid\u00e9rablement le champ d’activit\u00e9 du secteur, r\u00e9soudre les probl\u00e8mes, tirer un meilleur parti de ce qui est efficace et, bien s\u00fbr, augmenter les revenus. Des entreprises comme Microsoft, Amazon et Google iront encore plus loin en coop\u00e9rant avec des entreprises athl\u00e9tiques similaires et en mettant en \u0153uvre des technologies qui, jusqu’\u00e0 pr\u00e9sent, n’\u00e9taient qu’exp\u00e9rimentales. Seul l’avenir nous dira si ces efforts seront couronn\u00e9s de succ\u00e8s ou non. Parlons des innovations \u00e0 venir. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sites sportifs num\u00e9riques<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nous avons tous vu dans les films de science-fiction une version d’un stade futuriste avec des automatismes et d’autres gadgets technologiques facilitant la vie des spectateurs. Imaginez un \u00e9cran int\u00e9gr\u00e9 en face de votre si\u00e8ge vous permettant de regarder des rediffusions autant de fois que vous le souhaitez. Ou encore la possibilit\u00e9 de se faire livrer un sandwich et un verre de bi\u00e8re command\u00e9s \u00e0 l’aide de son t\u00e9l\u00e9phone portable, m\u00eame dans une tribune enti\u00e8rement remplie. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Les stades sont en train d’\u00eatre construits (et certains des plus anciens sont en train d’\u00eatre modernis\u00e9s) pour inclure les technologies 5G qui ne n\u00e9cessiteront pas de machines compliqu\u00e9es ou trop sophistiqu\u00e9es pr\u00e9install\u00e9es. Les mises \u00e0 jour incluront le paiement des billets en crypto-monnaie, les contr\u00f4les d’entr\u00e9e par biom\u00e9trie et la vente au d\u00e9tail sans avoir besoin de passer par une caisse. L’id\u00e9e est de r\u00e9volutionner l’exp\u00e9rience \u00e0 l’int\u00e9rieur des salles de spectacle. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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R\u00e9alit\u00e9 virtuelle<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Imaginez que vous soyez dans le stade en train de regarder votre \u00e9quipe favorite et que vous receviez des lunettes qui vous permettent de voir en temps r\u00e9el ce que voit le quarterback, le lanceur ou le gardien de but. Avec un casque complet<\/strong><\/a>, vous pourrez m\u00eame \u00e9couter les m\u00eames sons qu’eux. Sony et HTC ont d\u00e9j\u00e0 pr\u00e9sent\u00e9 les solutions qui seront utilis\u00e9es pour l’exp\u00e9rience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Cependant, le principal obstacle est le co\u00fbt. Les applications existantes (tant au niveau du logiciel que du mat\u00e9riel) augmentent le budget \u00e0 des niveaux que m\u00eame les clubs les plus riches ne peuvent pas se permettre. Cela changera si Apple sort enfin sa technologie de r\u00e9alit\u00e9 augment\u00e9e tant attendue, qui r\u00e9duira consid\u00e9rablement le montant des fonds n\u00e9cessaires. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Intelligence artificielle g\u00e9n\u00e9ratrice<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Si les algorithmes d’IA ont d\u00e9j\u00e0 \u00e9t\u00e9 utilis\u00e9s dans le domaine du sport, de la simple cr\u00e9ation de contenu \u00e0 la pr\u00e9vention des blessures, ils le font en analysant des informations existantes afin de d\u00e9tecter les probl\u00e8mes, d’automatiser les r\u00e9ponses et de sugg\u00e9rer des plans d’action. L’IA g\u00e9n\u00e9ratrice les fera passer au niveau sup\u00e9rieur gr\u00e2ce \u00e0 des outils capables de pr\u00e9dire et r\u00e9pondre \u00e0 des questions, de cr\u00e9er des textes et d’autres supports multim\u00e9dias en fonction des sp\u00e9cificit\u00e9s d\u00e9finies par les spectateurs. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Toutefois, cette technologie sp\u00e9cifique s’accompagne de mises en garde. Il s’agit d’un paquet enti\u00e8rement nouveau dont certaines parties sont encore en cours d’\u00e9laboration. Par cons\u00e9quent, elle comporte forc\u00e9ment des anomalies qui seront r\u00e9v\u00e9l\u00e9es au fur et \u00e0 mesure de son utilisation. Les d\u00e9tracteurs de cette technologie posent des questions \u00e9thiques quant \u00e0 la capacit\u00e9 de synth\u00e9tiser et de pr\u00e9senter des interactions humaines vocales et visuelles. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Plateformes multifonctionnelles<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Le probl\u00e8me n’est pas tant technologique que financier. Dans le pass\u00e9, les choses \u00e9taient claires. Chaque entreprise se sp\u00e9cialisait dans un secteur de l’industrie et ne s’impliquait pas dans d’autres secteurs. Cela va toutefois changer avec l’\u00e9mergence de sites qui tenteront de couvrir plus d’une section. DAZN<\/strong><\/a> Par exemple, Apple a annonc\u00e9 sa coop\u00e9ration avec MLS en ajoutant des applications pour le sport sur ses iPhones.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Le fait est que les bookmakers ne seront plus de simples bookmakers, les diffuseurs ne seront plus de simples diffuseurs et les \u00e9diteurs ne se contenteront plus de publier. Les plateformes multifonctionnelles r\u00e9partiront les services tout au long du spectre sportif, red\u00e9finissant les parts du march\u00e9. Cela peut poser des probl\u00e8mes lorsque des entreprises qui ont prosp\u00e9r\u00e9 dans un secteur voient leurs b\u00e9n\u00e9fices diminuer parce qu’une autre entreprise d’un autre secteur arrive pour r\u00e9clamer une part de ces b\u00e9n\u00e9fices. Ce sera int\u00e9ressant de voir comment ces probl\u00e8mes seront r\u00e9solus. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Comme on pouvait s’y attendre, il y a eu des gens qui ont adh\u00e9r\u00e9 aux nouvelles id\u00e9es et des sceptiques qui les ont critiqu\u00e9es et rejet\u00e9es d\u00e8s le d\u00e9part. Les id\u00e9es peuvent \u00eatre bonnes, mais tout d\u00e9pend de la mani\u00e8re dont elles seront mises en \u0153uvre et des probl\u00e8mes impr\u00e9vus qui surgiront et exigeront des solutions. Cependant, tout cela ne changera pas l’essence de l’activit\u00e9 principale qu’elles sont cens\u00e9es am\u00e9liorer. Les sports eux-m\u00eames. Et les gens ne veulent pas que cela change. C’est la raison pour laquelle ils les regardent et c’est la raison pour laquelle ils s’inscrivent pour des comptes de paris sur la meilleure plateforme de paris sportifs<\/strong><\/a>. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

2023 est l’ann\u00e9e o\u00f9 la technologie fera des perc\u00e9es spectaculaires dans l’industrie du sport, entra\u00eenant des changements majeurs et de nouvelles exp\u00e9riences.<\/p>\n","protected":false},"author":16,"featured_media":22041,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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